DATA STORIES BY
AARP RESEARCH
AARP Research's data stories gather and synthesize data from our research studies and other sources to provide our readers with big-picture views and valuable insights into a range of topics. In addition, where applicable, we provide readers with actions they can take or resources they can access related to the story.
There are sixteen million United States veterans who raised their hands, left their homes, and served in the military to protect the nation. Nearly half of these veterans are now 65-plus, and as our veterans get older, there are new terrains to navigate. This digital experience explores the experiences of U.S. veterans age 50-plus as they are getting older.
Social Security is one of the most important—and most trusted—government programs in the United States. Every month, about 69 million Americans receive a Social Security payment. Learn how to make the most of your Social Security in retirement and what you can do to protect it.
Discover key trends about adults ages 18 and older aging in their homes and communities using data from AARP's 2024 Home and Community Preferences Survey.
Many adults ages 40+ needlessly suffer from poor sleep and dismiss the implications, which include negative effects on mental and physical health. This data story discusses how poor sleep affects adults ages 40+ and provides strategies and resources to help improve sleep quality.
Adults age 50 or over are a diverse population with wide-ranging interests, responsibilities, and aspirations. The Lived Experience of Adults 50-Plus aims to capture that diversity of experience through the lens of factors that contribute to older adults’ sense of well-being. We explore factors of well-being using quantitative and qualitative research, that is, by listening to older adults talk about their lives.
Ageism can cost companies in lost revenue and brand sentiment. Learn how to communicate with 50-plus adults in a way that accurately represents this age cohort without using ageist stereotypes and biases.
Over the last several years, AARP has been following the opinions and perspectives of women voters 50 and older through a series of research projects. This influential group of voters were not a monolith and have different voting patterns and social identities within this larger segment of the voter population. This data story introduces five segments of women voters 50 and older, and provides suggestions for how political candidates can connect with each.
An estimated 48 million people in the United States live with a hearing loss. This includes half of adults ages 75 and older and one-third of adults 64–74. Hearing loss can be challenging, and it can impact other aspects of your wellbeing. This data story discusses how you can optimize your hearing health.
Although preparing for retirement may seem daunting, avoidance is not the answer. This data story provides tips for how to prepare for retirement, and ways that AARP can help.
